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Empowering Safety Through Innovation: The Origins of TraknProtect as a Certified Women-Owned Business

In an industry where technology meets safety, TraknProtect stands out, not just for our innovation but for our origins and ethos.


Parminder Batra, CEO of TraknProtect

Founded by a visionary female entrepreneur, Parminder Batra, TraknProtect is more than a tech company; it’s a testament to the transformative power of female leadership in addressing some of the most pressing safety concerns facing industries today. As a Certified Women-Owned Business, we’re proud to celebrate our journey, one rooted in purpose and a relentless drive to make the world safer for everyone.





Where It All Began: Innovation with Intention


TraknProtect was born out of a simple yet profound question: how can we leverage technology to address real-world safety issues? For our founder, this wasn’t a theoretical exercise, it was personal. As a woman, she recognized that safety concerns disproportionately impact women in the workplace, particularly in industries like hospitality, healthcare, and senior living.

A housekeeper using an iPad


While these challenges weren’t exclusive to women, they often went unaddressed in a way that truly resonated with those most affected. The idea was clear: create a solution that not only empowers employees but also bridges the gap between technology and human needs.





A Female-Driven Solution for a Universal Concern


From its inception, TraknProtect has been laser-focused on designing products that enhance workplace safety. Our safety button solutions and asset tracking technologies are used by leading brands across industries, providing critical, real-time support to staff in need. While the technology itself is gender-neutral, its origins and design reflect an acute understanding of issues faced by the female workforce, issues like personal safety and vulnerability during isolated tasks.


female housekeeper and TraknProtect LTE 2Way Radio

This is not to say these concerns don’t affect men; safety is universal. However, having a female founder at the helm meant these nuances were deeply considered in the development process. The result? A solution that prioritizes empowerment, inclusivity, and effectiveness for everyone.





Certified Women-Owned Business: What It Means to Us


Achieving certification as a Women-Owned Business isn’t just a badge of honor, it’s a reflection of our commitment to breaking barriers and fostering diversity. This certification holds us accountable to the highest standards of leadership, innovation, and inclusivity. It also allows us to proudly represent the growing number of women-led businesses making significant strides in traditionally male-dominated industries.


For our clients, partners, and employees, this certification signals that we’re more than a technology company. We’re a company that values equity and understands the strength that comes from diverse perspectives. It’s a reminder that businesses led by women are not just succeeding, they’re leading the charge in addressing challenges that impact us all.


Certified Women Business Enterprise Badge


Safety Knows No Gender


While our roots are undeniably female-driven, our mission transcends gender. At TraknProtect, we recognize that safety is a shared responsibility, and our solutions are designed to protect every employee, regardless of their role or background. Male employees also benefit from tools that enhance security and communication, creating a safer, more efficient workplace for everyone.

male and female working side by side with laptop and coffee

By leaning into our Certified Women-Owned Business credentials, we aim to inspire all stakeholders, male and female alike, to recognize the value of diversity in innovation. The challenges we solve, from employee safety to operational efficiency, are universal, and our approach is strengthened by the unique perspective our leadership brings.



As TraknProtect continues to grow, we remain rooted in the values that inspired our founding. We’re here to do more than provide technology; we’re here to spark change, empower individuals, and set new standards for safety across industries. Our status as a Certified Women-Owned Business is a part of our story, but it’s also a call to action—proof that when diverse voices are at the table, we all benefit.


To our clients, partners, and employees, we say thank you for joining us on this journey. Together, we’re building a safer, more inclusive world, one innovation at a time. That's something worth celebrating!


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